645 5th Avenue NY | Armani Exchange

645 Quinta 5ta Avenida Nueva York Armani Exchange

Unlike its pricier boutiques on Madison Avenue, Armani Exchange exists to attract a younger crowd given to street wear (jeans, t-shirts, casual dress shirts and blouses). Apparel bearing the “A/X” logo is meant for nightclub hoppers.

Men’s apparel range from “Miami Vice”-style linen jackets to bomber jackets, and various activewear items. BEWARE: even ”casual” items tend to be on the pricier side, meaning that consumers are paying as much for the “Armani” name as they’re paying for the garments themselves.

This Rockefeller Center-area location attracts younger shoppers who happen to be in the area, which is a sizable enough group, considering the heavy foot traffic in this part of 5th Avenue.

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