601 5th Avenue NY | Benetton
Amazingly, this brand, which was at its heyday during the 1980s, still has a noticeable presence on Fifth Avenue today. It still sells colored, energetic casual clothes for men and women. The store’s best-sellers are still its sweaters – which come in every style and color imaginable. It also has a line of work suits, A-line skirts, t-shirts, jeans, wool coats, swimwear, shoes and accessories.
Just like in the 1980s, this is not a cheap brand, explaining the store’s large number of Euro customers – who still have a currency exchange advantage vis-à-vis the U.S. dollar.
