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Archive for the ‘666 5th Avenue Hollister’ Category


666 5th Avenue NY | Hollister

Southern California clothing brand Hollister took over this flagship spot in 2011. The new store’s entrance consists of a series of video monitors all depicting the same California surf that is supposed to define this preppy-beach-boy brand. These screens are divided decisively in two by a huge black girder. Most distinctive of all, at the […]

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